Creator Collaboration Program
Think Smarter
Products
+ Littley®
Thank you for your interest in creating with us 🤍 Please read everything below carefully before applying — we want it to be the right fit on both sides.
🚫 Read This First
This Is a Gifted-Only Collaboration
We send you our products completely free in exchange for video content we can use on our social platforms. There is zero monetary compensation — no payment, no gift cards, no affiliate commission. If you require payment, this isn't the right fit right now.
✅Free product gifted to you
✅Featured on our platforms with credit
🚫No money, payment, or compensation — ever
🚫Not a paid, sponsored, or affiliate deal
📱 Content Usage
How We'll Use Your Content
We believe in full transparency. Here's exactly what's included in this collaboration.
✅ Included in this collab
🔁Reposting & sharing on our organic social channels with credit to you
⚡Light paid boosting for up to 30 days on social
📱Social only: TikTok, Instagram, and Facebook
❌ Not included — separate terms required
🌐Website use
📧Email marketing
🏪Retail or print materials
📺Longer-term paid advertising (beyond 30 days)
💬If we ever want to use your content outside of social or beyond 30 days of boosting, we'll always reach out to discuss separate terms with you first — no surprises.
🎬 Video Requirements — Read Before Filming
What We Need From Your Videos
These rules apply to every video you submit, across every product.
🚫
Gifted only — no payment. Just a reminder: zero monetary compensation of any kind.
We genuinely hope this collab is still exciting and valuable to you!
🔇
No background music. Submit silent footage or voiceover only — do not add music or sound effects. We add all audio in post.
Voiceovers are totally great and encouraged! Just no background tracks.
✏️
No text overlays — ideally. We add all text, graphics, and editing on our end. If you absolutely must include text, please use only these approved brand fonts:
Think Smarter Products
Helvetica Neue
or Aileron
Littley®
Fraunces
or IvySans
⚠️
No kill claims or illness language. Do not say or imply the product kills germs, eliminates bacteria, treats or prevents illness, or reference Covid, flu, RSV, etc. All content must stay within FDA, EPA, and TikTok community guidelines.
Stick to: clean, fresh, gentle, non-toxic, safe, soothing, refreshing. We'll provide approved claim language.
📤
Review before posting. Submit completed videos to kirsten@thinksmarterproducts.com and wait for our approval before sharing anywhere.
Send via Google Drive (downloads enabled), Dropbox, or WeTransfer only.
Filming Guidelines by Campaign
Thank you.
Application Received 🤍
We review every submission carefully and will reach out via email if it's a great fit for an upcoming campaign. Please keep an eye on your inbox!